Extent:
XI, 234 S. : graph. Darst
Series:
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier. - München : FGM-Verl., ZDB-ID 1378691-X. - Vol. 34
Type of publication: Book / Working Paper
Type of publication (narrower categories): Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Augsburg, Univ., Diss., 1993
Notes:
Literaturverz. S. 217 - 234
ISBN: 3-921953-34-0
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000870031