Influence of consumer affinity toward foreign countries on consumers' regulatory focuses
Shinichiro Terasaki, Hiroaki Ishii and Yuriko Isoda
| Year of publication: |
2022
|
|---|---|
| Authors: | Terasaki, Shinichiro ; Ishii, Hiroaki ; Isoda, Yuriko |
| Subject: | construal level theory | consumer affinity | Consumer behavior | regulatory focus theory | Konsumentenverhalten | Consumer behaviour |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08961530.2021.1961335 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013361423