Influence of the green certification logo and text on environmental awareness and hotel guests' water-saving behaviour
Jose Weng Chou Wong and Ivan Ka Wai Lai
| Year of publication: |
2024
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|---|---|
| Authors: | Wong, Jose Weng Chou ; Lai, Ivan K. W. |
| Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 41.2024, 4, p. 491-507
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| Subject: | environmental awareness | explicit and implicit messages | Green certification logo | green message | the dual-coding theory | water-saving behavioural intention | Umweltbewusstsein | Environmental consciousness | Konsumentenverhalten | Consumer behaviour | Umweltmanagement | Environmental management | Öko-Produkt | Sustainable product | Öko-Marketing | Green marketing | Hotellerie | Hotel industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2024.2310763 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014513663