Influencers and consumer financial decision-making
Dirk Gerritsen, Anouk de Regt
| Year of publication: |
2025
|
|---|---|
| Authors: | Gerritsen, Dirk ; Regt, Anouk de |
| Subject: | consumer financial decision-making | cryptocurrencies | Finfluencers | influencer marketing | stock returns | Konsumentenverhalten | Consumer behaviour | Anlageverhalten | Behavioural finance | Kapitaleinkommen | Capital income | Virtuelle Währung | Virtual currency | Entscheidung | Decision | Portfolio-Management | Portfolio selection |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.70037 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015333853