Information acquisition during online decision making : a model-based exploration using eye-tracking data
Savannah Wei Shi; Michel Wedel; F. G. M. (Rik) Pieters
| Year of publication: |
2013
|
|---|---|
| Authors: | Shi, Savannah Wei ; Wedel, Michel ; Pieters, F. G. M. Rik |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 59.2013, 5, p. 1009-1026
|
| Subject: | process data | online choice | hierarchical hidden Markov model | eye tracking | information acquisition | gaze cascade | comparison websites | Informationsversorgung | Information provision | Informationsverhalten | Information behaviour | Visuelle Wahrnehmung | Visual perception | Konsumentenverhalten | Consumer behaviour | Markov-Kette | Markov chain | Website | Online-Handel | Online retailing | Entscheidung | Decision | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009751217