Information behavior in B2B pricing : conceptual development and assessment of managerial strategies in B2B price-relevant information management
submitted by Iris-Katharina Schmutz
| Year of publication: |
[2022]
|
|---|---|
| Authors: | Schmutz, Iris-Katharina |
| Publisher: |
St. Gallen |
| Subject: | Preisbildung | Preis | Preistheorie | Prozessmanagement | Management | Informationsmanagement | Strategisches Management | Informationsverhalten | EDIS-5249 | strategic management | Pricing | Preissetzung | Aktives Preismanagement | pricing process | managerial strategies | price management | management | information behavior | price-setting | Preissetzungsprozesse | information seeking process | Preisprozess | Managemententscheidungsverhalten | Preismanagement | Pricing strategy | Strategic management | Information behaviour | Lieferantenmanagement | Supplier relationship management | Information management | Führungskräfte | Managers |
freely available
| Extent: | 1 Online-Ressource (circa 265 Seiten) Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Thesis: | Dissertation, University of St. Gallen, 2022 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014226670