Information sensitivity and willingness to provide continua : a comparative privacy study of the United States and Brazil
Year of publication: |
2017
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Authors: | Markos, Ereni ; Milne, George R. ; Peltier, James |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 36.2017, 1, p. 79-96
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Subject: | information privacy | sensitive information | willingness to provide information | information privacy continua | cross-cultural privacy | Datenschutz | Data protection | USA | United States | Brasilien | Brazil | Vergleich | Comparison | Zahlungsbereitschaftsanalyse | Willingness to pay | Informationsverbreitung | Information dissemination |
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