Inside the NIKE matrix
Barbara Brenner, Bodo B. Schlegelmilch and Björn Ambos
| Year of publication: |
2013
|
|---|---|
| Authors: | Brenner, Barbara ; Schlegelmilch, Bodo B. ; Ambos, Björn |
| Publisher: |
Wien : Wirtschaftsuniv. |
| Subject: | Nike <Firma> | Multinationales Unternehmen | Transnational corporation | Matrixorganisation | Matrix organization | Internationales Management | International management | Konsumgüterindustrie | Consumer goods industry |
freely available
| Extent: | Online-Ressource ( 19 S.) graph. Darst. |
|---|---|
| Series: | WU case series / Wirtschaftsuniversität Wien. - Wien, ZDB-ID 2802750-4. - Vol. 2013,1 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Auch in: The new role of regional management, 2010, Hamphire: Palgrave Macmillan ... Systemvoraussetzungen: Acrobat Reader |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010437340