Instagram travel influencers in #quarantine : communicative practices and roles during COVID-19
Francisco Femenia-Serra, Ulrike Gretzel, Aurkene Alzua-Sorzabal
| Year of publication: |
2022
|
|---|---|
| Authors: | Femenia-Serra, Francisco ; Gretzel, Ulrike ; Alzua-Sorzabal, Aurkene |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 89.2022, p. 1-14
|
| Subject: | COVID-19 | Crisis communication | Influencer marketing | Influencers | Social media | Social media influencer | Tourism recovery | Social Web | Social web | Coronavirus | Influencer | Online-Marketing | Internet marketing | Krisenmanagement | Crisis management | Tourismus | Tourism | Urlaubsverhalten | Holiday behaviour | Marketingmanagement | Marketing management | Öffentlichkeitsarbeit | Public relations |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2021.104454 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013325963