Instructional crisis communication : connecting ethnicity and sex in the assessment of receiver-oriented message effectiveness
Year of publication: |
2014
|
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Authors: | Littlefield, Robert S. ; Beauchamp, Kimberly ; Lane, Derek ; Sellnow, Deanna D. ; Sellnow, Timothy L. |
Published in: |
Journal of management and strategy : JMS. - Toronto : Sciedu Pr., ISSN 1923-3965, ZDB-ID 2621714-4. - Vol. 5.2014, 3, p. 16-23
|
Subject: | risk communication | message effectiveness | learning styles | behavioral intentions | ethnicity | Ethnische Gruppe | Ethnic group | Kommunikation | Communication | Risikokommunikation | Risk communication | Öffentlichkeitsarbeit | Public relations |
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