Integrative qualities and dimensions of social commerce : toward a unified view
Tao Hu, Hua Dai, A.F. Salam
| Year of publication: |
2019
|
|---|---|
| Authors: | Hu, Tao ; Dai, Hua ; Salam, A. F. |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 56.2019, 2, p. 249-270
|
| Subject: | Social commerce | Service | Experience | Relationship | Co-created value | Service-dominant logic | Customer-dominant logic | Unified view | Service-Dominant Logic | Beziehungsmarketing | Relationship marketing | Social Web | Social web | Dienstleistungsqualität | Service quality | Kundenwert | Customer value | Marketingtheorie | Marketing theory | Kundenintegration | Customer integration | Dienstleistungsmarketing | Services marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2018.09.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011997635