Interaction between the introduction strategy of the third-party online channel and the choice of online sales format
Year of publication: |
2022
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Authors: | Shi, Guoqiang ; Jiang, Lin ; Wang, Yong |
Published in: |
International transactions in operational research : a journal of the International Federation of Operational Research Societies. - Oxford : Wiley-Blackwell, ISSN 1475-3995, ZDB-ID 2019815-2. - Vol. 29.2022, 4, p. 2448-2493
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Subject: | game theory | supply chain management | online retailing channel | sales format | Online-Handel | Online retailing | Lieferkette | Supply chain | Vertriebsweg | Distribution channel | Spieltheorie | Game theory | Electronic Commerce | E-commerce |
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