Interindustry differences in advertising in US manufacturing : 1963 - 1977
Year of publication: |
1990
|
---|---|
Authors: | Esposito, Frances F. |
Other Persons: | Esposito, Louis (contributor) ; Hogan, William V. (contributor) |
Published in: |
Review of industrial organization : RIO. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 0889-938X, ZDB-ID 638140-6. - Vol. 5.1990, 1, p. 53-80
|
Subject: | Werbung | Advertising | Kosten | Costs | Unternehmenskonzentration | Market concentration | USA | United States | 1963-1977 |
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