Internet marketing
Charles F. Hofacker
| Year of publication: |
2001 ; 3. ed.
|
|---|---|
| Authors: | Hofacker, Charles F. |
| Publisher: |
New York, NY [u.a.] : Wiley |
| Subject: | Marketing | Internet |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 165 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-471-39051-8 |
| Classification: | Betriebliche Information und Kommunikation ; Marketing |
| Source: |