Introducing technological disruption : how breaking media attention on corporate events impacts online sentiment
Year of publication: |
2024
|
---|---|
Authors: | Vanderkooi, Dane ; Mashatan, Atefeh ; Turetken, Ozgur |
Published in: |
Journal of business analytics. - London : Taylor & Francis Group, ISSN 2573-2358, ZDB-ID 2907637-7. - Vol. 7.2024, 2, p. 63-82
|
Subject: | breaking media attention | disruptive innovation | event analysis | Sentiment analysis (SA) | social media | Social Web | Social web | Emotion | Online-Marketing | Internet marketing | Disruptive Innovation | Disruptive innovation |
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