Investigating the best attributes in selection of e-tailer for purchasing footwear : a conjoint approach
Amit Goyal and Robin Inderpal Singh, Gurcharan Singh, Sheetal Malik
| Year of publication: |
2024
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| Authors: | Goyal, Amit ; Robin Inderpal Singh ; Gurcharan Singh ; Malik, Sheetal |
| Published in: |
International journal of business and globalisation : IJBG. - Genève [u.a.] : Inderscience Enterprises, ISSN 1753-3635, ZDB-ID 2435929-4. - Vol. 36.2024, 2/3, p. 326-340
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| Subject: | conjoint analysis | consumers' preferences | e-tailing websites/applications | footwear | regression analysis | Conjoint-Analyse | Conjoint analysis | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Schuhindustrie | Footwear industry | Marktforschung | Market research | Electronic Commerce | E-commerce | Schuhe | Footwear | Regressionsanalyse | Regression analysis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBG.2024.137389 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015063785