Investigating the co-creation of IT consulting service value : empirical findings of a matched pair analysis
Severin Oesterle, Arne Buchwald, Nils Urbach
| Year of publication: |
2022
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| Authors: | Oesterle, Severin ; Buchwald, Arne ; Urbach, Nils |
| Published in: |
Electronic markets : EM ; the international journal of electronic commerce and business media. - Berlin : Springer, ISSN 1422-8890, ZDB-ID 2017342-8. - Vol. 32.2022, 2, p. 571-597
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| Subject: | IT consulting services | Matched pair approach | Service-dominant logic | Value co-creation | Service-Dominant Logic | Kundenintegration | Customer integration | Unternehmensberatung | Consultancy services | Betriebliche Wertschöpfung | Value creation | Matching | Dienstleistungsmarketing | Services marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12525-020-00426-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013399578