Investigating the factors influencing the adoption of m-banking : a cross cultural study
Gary Mortimer, Larry Neale, Syed Fazal E. Hasan and Benjamin Dunphy
| Year of publication: |
2015
|
|---|---|
| Authors: | Mortimer, Gary ; Neale, Larry ; Hasan, Syed Fazal E. ; Dunphy, Benjamin |
| Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 33.2015, 4, p. 545-570
|
| Subject: | Australia | Thailand | M-banking | Mobile banking adoption | Self-service technology | Technology acceptance theory | Innovationsakzeptanz | Innovation adoption | Australien | Electronic Banking | Electronic banking | Selbstbedienung | Self-service | Innovationsdiffusion | Innovation diffusion | Konsumentenverhalten | Consumer behaviour | Mobiltelefon | Mobile phone |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011384269