Investigating the impacts of guanxi and relationship marketing in port logistics : two cases
Mu-Chen Chen, Kuo-Chien Chang, Chia-Lin Hsu, German Alcibiades Vega De Leon
| Year of publication: |
December 2018
|
|---|---|
| Authors: | Chen, Mu-Chen ; Chang, Kuo-Chien ; Hsu, Chia-Lin ; Vega de Leon, German Alcibiades |
| Published in: |
Maritime economics & logistics : a quarterly scientific journal committed to the advancement of maritime economics as a distinct and well defined branch of both applied economics and international business. - Basingstoke : Palgrave Macmillan, ISSN 1479-2931, ZDB-ID 2108520-1. - Vol. 20.2018, 4, p. 603-623
|
| Subject: | Guanxi | Relationship marketing | Supply-chain effectiveness | Firm performance | Loyalty | Port logistics | Beziehungsmarketing | Soziales Netzwerk | Social network | Unternehmenserfolg | Hafen | Port | Logistik | Logistics | Lieferkette | Supply chain | Logistikunternehmen | Logistics provider | Lieferantenmanagement | Supplier relationship management | China | Unternehmensnetzwerk | Business network | Hafenwirtschaft | Port management | Hafenanlagen | Port facilities | Taiwan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41278-017-0084-6 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011975177