Investigating the importance of positive hotel design
Year of publication: |
2020
|
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Authors: | Lee, Seonjeong |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 88.2020, p. 1-9
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Subject: | Brand loyalty | Hotel industry | Positive design | Self-brand connection | Service design | Well-being | Hotellerie | Markenführung | Brand management | Beziehungsmarketing | Relationship marketing | Markentreue | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Produktgestaltung | Product design |
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