Investigating the mix of strategic choices and performance of transaction platforms : evidence from the crowdfunding setting
Year of publication: |
2022
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Authors: | Dushnitsky, Gary ; Piva, Evila ; Rossi-Lamastra, Cristina |
Published in: |
Strategic management journal. - New York, NY [u.a.] : Wiley, ISSN 1097-0266, ZDB-ID 1478912-7. - Vol. 43.2022, 3, p. 563-598
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Subject: | crowdfunding platforms | non-pricing strategies | platform performance | pricing strategies | strategy mix | transaction platforms | Crowdfunding | Digitale Plattform | Digital platform | Preismanagement | Pricing strategy | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Marketingmanagement | Marketing management |
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