Is consumer decision making out of control? : non-conscious influences on consumer decision-making for fast moving consumer goods
Jens Nordfält
| Year of publication: |
2005
|
|---|---|
| Authors: | Nordfält, Jens |
| Publisher: |
Stockholm : EFI, Stockholm School of Economics |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 228, [5] S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Zugl.: Stockholm, Handelshögskolan, Diss, 2005 |
| ISBN: | 91-7258-673-7 |
| Source: |
Persistent link: https://www.econbiz.de/10004855673