Is Family-Priority Rule the Right Path? An Experimental Study of the Chinese Organ Allocation System

China is experiencing an organ shortage crisis, and family opposition is one of the major factors that affect people’s willingness to donate in China. We experimentally test the effectiveness of the family-priority allocation rule on organ donation and argue that such incentive would be highly motivating in Chinese family-oriented culture. Results of our experiment show that introducing the family-priority rule can not only increase donor registration but also promote family consent