Is personalized pricing profitable when firms can differentiate?
Year of publication: |
2024
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Authors: | Li, Xi ; Wang, Xin ; Nault, Barrie R. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md. : INFORMS, ISSN 1526-5501, ZDB-ID 2023019-9. - Vol. 70.2024, 7, p. 4184-4199
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Subject: | competition | data analytics | differentiation | information technology | personalized pricing | price discrimination | Preisdifferenzierung | Price discrimination | Preismanagement | Pricing strategy | Theorie | Theory | Preiswettbewerb | Price competition | Produktdifferenzierung | Product differentiation | Informationstechnik | Information technology |
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