Journal of targeting, measurement and analysis for marketing
| Year of publication: |
1992-
|
|---|---|
| Published: |
1.1992/93 - |
| Publisher: |
Basingstoke : Palgrave Macmillan 1992/93-2004/05: London : Stewart |
| Subject: | Marketing | Marktforschung | Konsumentenverhalten | Werbewirkung | Messung |
| Published items: |
44 hits in OLC-SSG Economic Sciences
|
| Type of publication: | Journal |
|---|---|
| Language: | English |
| ISSN: | 0967-3237 |
| Other identifiers: | 21890900 [ZDB] |
| Source: |
Persistent link: https://www.econbiz.de/10008932881