Keeping young readers
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Marketing and research today : the journal of the European Society for Opinion and Marketing Research. - Amsterdam : ESOMAR, ISSN 0923-5957, ZDB-ID 10055587. - Vol. 24.1996, 2, p. 83-88
Wicken, Geoff, (2006)
Focus: Media research - MEDIA PLANNING - Compose: The art of channel planning - How can research help media-neutral planning. Here's a commercial planning tool that permits full use of available know-how.
Foley, Tim, (2005)
EUROPE ONLINE - A deeper understanding of European Internet users - Across Europe the internet has taken off. TGI Europa has a wealth of data to show who's using it, and how. Here's a sample overview.
Wicken, Geoff, (2001)
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