Key account management excellence in pharma & medtech
Year of publication: |
2022
|
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Other Persons: | Moorman, Mike (ed.) |
Publisher: |
2022: London : Routledge |
Subject: | Pharmaindustrie | Pharmaceutical industry | Medizintechnik | Medical technology | Key-Account-Management | Key account management |
Extent: | xxv, 216 Seiten Illustrationen |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-1-032-12857-3 ; 978-1-032-12858-0 ; 978-1-003-22651-2 |
Other identifiers: | 10.4324/978-1-003-22651-2 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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