Knowledge sourcing from customers in new financial service development
Dieter De Smet and Anne-Laure Mention (Luxembourg Institute of Science and Technology, LIST), Marko Torkkeli (Lappeenranta University of Technology, LUT)
| Year of publication: |
2016
|
|---|---|
| Authors: | De Smet, Dieter ; Mention, Anne-Laure ; Torkkeli, Marko |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 11.2016, 2, p. 197-217
|
| Subject: | customer involvement | innovation | new service development | financial services | Finanzdienstleistung | Financial services | Innovation | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Innovationsmanagement | Innovation management | Konsumentenverhalten | Consumer behaviour | Dienstleistung | Services | Produktentwicklung | New product development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011542628