Extent:
VII, 194 S
graph. Darst, Tab
Series:
Bonner Hefte für Marktforschung. - Stuttgart : Ulmer, ISSN 0179-6925, ZDB-ID 536355x. - Vol. 15
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift
Language: German
Thesis:
Zugl.: Bonn., Diss.
ISBN: 3800188260
Classification: Marketing
Source: