Konsumentenverhalten
von Werner Kroeber-Riel
| Year of publication: |
1975
|
|---|---|
| Authors: | Kroeber-Riel, Werner |
| Publisher: |
München : Vahlen |
| Subject: | Verbraucher | Verbraucherverhalten |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | XI, 438 S. graph. Darst. 8° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch |
| Language: | German |
| Notes: | Literaturverz. S. [401] - 434 |
| ISBN: | 3-8006-0322-5 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000027568