Language, media and economy in virtual and real life : new perspectives
edited by Paola Cotticelli Kurras and Alfredo Rizza
| Year of publication: |
2018
|
|---|---|
| Other Persons: | Cotticelli-Kurras, Paola (ed.) ; Rizza, Alfredo (ed.) |
| Publisher: |
Newcastle upon Tyne : Cambridge Scholars Publishing |
| Subject: | Markenname | Brand name | Stadtmarketing | City marketing | Markenführung | Brand management | Sprache | Language | Linguistik | Linguistics | Europa | Europe | Russland | Russia | Marketing | Werbung | Wirtschaftssprache | Werbesprache |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | x, 292 Seiten Illustrationen, Diagramme |
|---|---|
| Conferences: | Konferenz ; (Verona) : 2015 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift ; Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
| Language: | English ; Italian |
| Notes: | Literaturangaben Enthält 19 Beiträge 1 Beitrag in italienischer Sprache |
| ISBN: | 978-1-5275-0580-3 ; 1-5275-0580-4 |
| Classification: | Namenkunde ; Einzelne Sprachen und Literaturen allgemein ; Russische Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011812692