Latent class conjoint choice models : a guide for model selection, estimation, validation, and interpretation of results
| Year of publication: |
2019
|
|---|---|
| Authors: | Paetz, Friederike ; Hein, Maren ; Kurz, Peter ; Steiner, Winfried J. |
| Published in: |
Marketing : ZFP ; journal of research and management. - München : Beck, ISSN 0344-1369, ZDB-ID 717348-9. - Vol. 41.2019, 4, p. 3-20
|
| Subject: | Latent Class Model | Discrete Choice Data | Multinominal Logit Model | Heterogeneity | Logit-Modell | Logit model | Diskrete Entscheidung | Discrete choice | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Conjoint-Analyse | Conjoint analysis | Modellierung | Scientific modelling | Mikroökonometrie | Microeconometrics | Präferenztheorie | Theory of preferences |
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