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Latent class models for conjoint analysis
Ramaswamy, Venkatram, (2003)
Segmenting hotel customers based on rate fences through conjoint and cluster analysis
Denizci Guillet, Basak, (2015)
Die wettbewerbsbezogene Abgrenzung des relevanten Marktes
Schwalba, Michael, (2000)
Ramaswamy, Venkatram, (2000)
Ramaswamy, Venkatram, (2007)
The future of competition : co-creating unique value with customers
Prahalad, Coimbatore K., (2004)