Leading the way : motivating environmental action through perceived marketplace influence
R. Bret Leary, Richard J. Vann, John D. Mittelstaedt
| Year of publication: |
October 2017
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|---|---|
| Authors: | Leary, R. Bret ; Vann, Richard J. ; Mittelstaedt, John D. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 79.2017, p. 79-89
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| Subject: | Perceived marketplace influence | Marketplace beliefs | Efficacy beliefs | Environmental behavior | Prosocial behavior | Consumer empowerment | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Motivation | Experiment | Verhaltensökonomik | Behavioral economics | Soziales Verhalten | Social behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2017.05.028 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011745147