Extent: | 851 S. Ill., graph. Darst. 168 mm x 240 mm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Ratgeber ; Guidebook |
Language: | German |
Notes: | Enth. zahlr. Beitr. Literaturangaben |
ISBN: | 3-00-020904-2 ; 978-3-00-020904-8 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003494259