« Et si je les donnais via Internet ? » Étude des motivations des consommateurs à utiliser Internet pour donner des objets encore utilisables mais dont ils n’ont plus l’utilité

We will explore consumers’ motivations to use Internet to give objects still usable but they do not use anymore. Two focus groups and seventeen semi-conduct interviews enable us to understand that consumers use Internet to give objects 1) for ideology; 2) for practical motivation; 3) to take vengeance on charities and 4) because they need to meet future beneficiary of theirs possessions. Some consumers refuse to use Internet to give objects because 1) they do not know this tool or how does it works ; 2) they do not want to meet the future beneficiary or 3) they use to give objects to charities. Results enable to discuss future implication of our research.