Leveraging generative AI capabilities for competitive advantage : a moderated mediation analysis of environmental dynamism and service innovation
Lixu Li, Chenli Xu, Qianjun Zhang, Yaoqi Liu, Qiang Li
| Year of publication: |
2025
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| Authors: | Li, Lixu ; Xu, Chenli ; Zhang, Qianjun ; Liu, Yaoqi ; Li, Qiang |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 1873-2062, ZDB-ID 2012747-9. - Vol. 128.2025, p. 10-20
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| Subject: | Competitive advantage | Dynamic capabilities theory | Environmental dynamism | Generative AI capabilities | Service innovation | Dynamische Kompetenzen | Dynamic capabilities | Wettbewerbsvorteil | Innovation | Ressourcenorientierter Ansatz | Resource-based view | Dienstleistungsinnovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2025.05.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015431731