Life-cycle channel coordination issues in launching an innovative durable product
Genaro J. Gutierrez; Xiuli He
| Year of publication: |
2011
|
|---|---|
| Authors: | Gutierrez, Genaro J. ; He, Xiuli |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 20.2011, 2, p. 268-279
|
| Subject: | supply chain coordination | innovative durable products | differential games | revenue-sharing contracts | Lieferkette | Supply chain | Spieltheorie | Game theory | Innovation | Produktlebenszyklus | Product life cycle | Vertriebsweg | Distribution channel | Dauerhafte Konsumgüter | Durable goods | Produktentwicklung | New product development | Lieferantenmanagement | Supplier relationship management | Koordination | Coordination |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008990023