Liquor advertising and consumption in the United States : 1971 - 2008
Year of publication: |
2012
|
---|---|
Authors: | Wilcox, Gary B. ; Kim, KyungOk Kacy ; Schulz, Heather M. |
Published in: |
International journal of advertising : the quarterly review of marketing communications. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0261-9903, ZDB-ID 83205-4. - Vol. 31.2012, 4, p. 819-834
|
Subject: | Werbung | Advertising | Spirituosen | Spirits | Alkoholkonsum | Alcohol consumption | Regressionsanalyse | Regression analysis | 1971-2008 |
-
Alemanno, Alberto, (2016)
-
Freeman, Donald G., (2012)
-
USSR babies : Who drinks Vodka in Russia?
Jakovlev, Evgenij, (2012)
- More ...
-
Liquor advertising and consumption in the United States: 1971-2008
Wilcox, Gary B, (2012)
-
WWW Marketing: advertising is information
Wilcox, Gary B., (1999)
-
Beer, wine, or spirits? : advertising's impact on four decades of category sales
Wilcox, Gary B., (2015)
- More ...