Living with less as a transformation process : a qualitative study of consumer behavior reform
Year of publication: |
2012
|
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Authors: | Schreurs, Jeanine ; Martens, Willem Jozef Meine ; Kok, Gerjo |
Published in: |
Qualitative market research : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1352-2752, ZDB-ID 1463146-5. - Vol. 15.2012, 2, p. 188-205
|
Subject: | Konsumentenverhalten | Consumer behaviour | Lebensstil | Lifestyle | Niedrigeinkommen | Low income | Grounded Theory | Grounded theory |
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