Location-related services for mobile commerce : an analysis of the potentials for small and medium-sized enterprises
Year of publication: |
2003
|
---|---|
Authors: | Strüker, Jens ; Sackmann, Stefan ; Eifert, Dietmar ; Pippow, Ingo |
Published in: |
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]. - Wien : Österreichische Computer Gesellschaft, ISBN 3-85403-169-6. - 2003, p. 129-140
|
Subject: | Mobile Business | Mobile business | KMU | SME | Telekommunikationsdienst | Telecommunications services | Wettbewerbsstrategie | Competitive strategy |
-
Mobile services in the networked economy
Vesa, Jarkko, (2005)
-
Mobile home automation : merging mobile value added services and home automation technologies
Botterweck, Goetz, (2009)
-
Understanding consumer intention to use mobile services
Revels, Janeaya, (2010)
- More ...
-
Erfolgswirkungen von One-to-One-Marketing - eine empirische Analyse
Eifert, Dietmar, (2001)
-
Brand building on the internet : an empirical analysis
Eifert, Dietmar, (2003)
-
One-to-one marketing and customer loyalty in electronic commerce : an empirical analysis
Pippow, Ingo, (2003)
- More ...