Long-range social influence in phone communication networks on offline adoption decisions
Year of publication: |
2024
|
---|---|
Authors: | Leng, Yan ; Dong, Xiaowen ; Moro, Esteban ; Pentland, Alex |
Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 35.2024, 1, p. 318-338
|
Subject: | behavioral matching | influence centrality | long-range effect | phone communication | social influence | Konsumentenverhalten | Consumer behaviour | Mobiltelefon | Mobile phone | Soziale Beziehungen | Social relations | Kommunikation | Communication | Soziales Netzwerk | Social network |
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