A longitudinal analysis of supplier involvement in buyers' new product development : working relations, inter-dependence, co-innovation, and performance outcomes
Year of publication: |
2014
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Authors: | Yeniyurt, Sengun ; Henke, John W. ; Yalcinkaya, Goksel |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 42.2014, 3, p. 291-308
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Subject: | Supply chain management | New product development | Co-innovation | Supplier NPD involvement | Longitudinal data | Lieferkette | Supply chain | Produktentwicklung | Lieferantenmanagement | Supplier relationship management | Innovation | Innovationsmanagement | Innovation management | Längsschnittanalyse | Longitudinal analysis | Industrie | Manufacturing industries |
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