Looking at Gen Y shopping preferences and intentions : exploring the role of experience and apparel involvement
P. Sullivan and J. Heitmeyer
| Year of publication: |
2008
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|---|---|
| Authors: | Sullivan, P. ; Heitmeyer, J. |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 32.2008, 3, p. 285-295
|
| Subject: | Bekleidung | Clothing | Konsumentenverhalten | Consumer behaviour | Altersgruppe | Age group | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003721575