Making tough decisions competently : assessing the value of product portfolio planning methods, devil's advocacy, group discussion, weighting priorities, and evidenced-based information
Rouxelle de Villiers, Arch G. Woodside, Roger Marshall
| Year of publication: |
August 2016
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|---|---|
| Authors: | De Villiers, Rouxelle ; Woodside, Arch G. ; Marshall, Roger |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 8, p. 2849-2862
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| Subject: | Competency | Incompetency | Decision | Executive | Product portfolio planning | Recipe | Portfolio-Management | Portfolio selection | Entscheidung | Produktmanagement | Product management | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2015.12.054 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011507780