Management du sport : marketing et gestion des clubs sportifs
Year of publication: |
2006 ; 2. ed.
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Authors: | Tribou, Gary ; Augé, Bernard |
Publisher: |
Paris : Dunod |
Subject: | Management | Sport | Marketingmanagement |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Ahlert, Dieter, (1996)
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Unternehmensberatung : Marktmechanismen, Marketing, Auftragsakquisition
Barchewitz, Christoph, (2004)
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Albers, Sönke, (1989)
- More ...
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Augé, Bernard, (2010)
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Sponsorship: associating image attributes with specific sports and particular teams
Tribou, Gary, (2011)
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Lardinoit, Thierry, (2004)
- More ...