Managing customer-driven business model innovation
Year of publication: |
2012
|
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Authors: | Pynnönen, Mikko ; Hallikas, Jukka ; Ritala, Paavo |
Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 16.2012, 4, p. 1-18
|
Subject: | Kundenwert | Customer value | Geschäftsmodell | Business model | Innovationsmanagement | Innovation management | Ressourcenorientierter Ansatz | Resource-based view | Informationstechnik | Information technology |
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