Managing dual business models in emerging markets : an ambidexterity perspective
Stephan Winterhalter, Marco B. Zeschky and Oliver Gassmann
| Year of publication: |
June 2016
|
|---|---|
| Authors: | Winterhalter, Stephan ; Zeschky, Marco B. ; Gassmann, Oliver |
| Published in: |
R & D management. - Oxford [u.a.] : Wiley-Blackwell, ISSN 0033-6807, ZDB-ID 121562-0. - Vol. 46.2016, 3, p. 464-479
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| Subject: | Geschäftsmodell | Business model | Innovation | Organisationale Ambidextrie | Ambidextrous organization | Niedrigpreisstrategie | Low-cost strategy | Schwellenländer | Emerging economies | Indien | India | China |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011590943