Managing posterior price matching : the role of customer boundedly rational expectations
Tingliang Huang, Zhe Yin, Ying-Ju Chen
| Year of publication: |
2017
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|---|---|
| Authors: | Huang, Tingliang ; Yin, Zhe ; Chen, Ying-Ju |
| Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 19.2017, 3, p. 385-402
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| Subject: | posterior price matching | markdown | dynamic programming | bounded rationality | pricing | Begrenzte Rationalität | Bounded rationality | Rationale Erwartung | Rational expectations | Preismanagement | Pricing strategy | Matching | Preistheorie | Price theory | Dynamische Optimierung | Dynamic programming |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/msom.2016.0612 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011738514