Mapping experiences : a complete guide to customer alignment through journeys, blueprints, and diagrams
Jim Kalbach
| Year of publication: |
[2021] ; Second edition
|
|---|---|
| Authors: | Kalbach, Jim |
| Publisher: |
Beijing : O´Reilly |
| Subject: | Design Thinking | Design thinking | Kundenintegration | Customer integration | Kundenmanagement | Kundenorientierung | Mind mapping | Visualisierung | Kartierung | Informationsgrafik | Sales-promotion |
| Extent: | xxv, 410 Seiten Illustrationen, Diagramme |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-4920-7663-6 |
| Classification: | Graphikdesign |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013286845